New English-language GfK Webshop for geomarketing products

GfK GeoMarketing has made its GfK Webshop available to English-speaking users. Visitors to the new webshop can order up-to-date regionalized geodata and the geomarketing software RegioGraph directly online.

GfK GeoMarketing's new webshop at www.gfk-webshop.de offers a comprehensive and user-friendly platform for ordering geomarketing products. The new online shop offers details on the company's full range of products and prices. Any data purchased online can be immediately downloaded. The webshop is thus an ideal gateway for data and map purchases as well as software updates.

Digital maps
GfK GeoMarketing's complete spectrum of cartographic products can be ordered online via the new webshop. Customers can choose map editions for more than 240 countries, in all standard map formats. The latest updates of GfK GeoMarketing's worldwide collection of postcode, administrative and topographic maps are available at the webshop. All of GfK GeoMarketing's maps provide comprehensive coverage and fit together seamlessly, without gaps or overlaps. Digital maps are the basis of regional analyses and planning in BI, GIS and geomarketing systems. The webshop offers customers discounted packet and graduated prices for key economic areas, continents and the comprehensive "World Map Edition".

Regional GfK data at the click of a button
Webshop visitors can also order comprehensive regional GfK datasets for Germany, ranging from data on general purchasing power, retail and product-line specific purchasing power to retail turnover, centrality and socio-demographics. Excerpts from these studies can also be selected online, either for specific regions or areas within a user-defined radius. Data is offered for all available regional levels, from federal states and municipalities to the five-digit postcodes.

Geomarketing software RegioGraph
The "Analysis", "Planning" and "Strategy" versions of RegioGraph – Germany's most popular geomarketing software – can also be ordered via the GfK Webshop in both German- and English-language versions. RegioGraph allows users to visualize and analyze all company data directly on digital maps. RegioGraph reveals areas of untapped potential when used in combination with data on regional market potential. With a comprehensive array of analysis, planning and calculation features, the software is used to boost efficiency and turnover by those active in sales, marketing, controlling and expansion-planning. Software training courses for RegioGraph can also be booked via the new webshop.

Additional information
on GfK GeoMarketing's products can be found at www.gfk-webshop.de.

A print-quality illustration
can be found at www.gfk-geomarketing.com/webshop-2012 (1.1 MB)

Download press release (approx. 120 KB)

About GfK GeoMarketing
GfK GeoMarketing is one of the largest providers of geomarketing services in Europe for customers and users from all branches of trade. Key business areas include:

• Consultancy and reports
• Market data
• Digital maps
• Geomarketing software RegioGraph

GfK GeoMarketing is a subsidiary of the globally active GfK Group. One of the world's leading market research institutes, the GfK is represented in more than 100 countries by over 11,000 employees.

About us
GfK GeoMarketing GmbH
Werner-von-Siemens-Str. 9, Building 6508, 76646 Bruchsal, Germany
Managing directors: Wolfram Scholz, Dr. Eberhard Stegner
Amtsgericht Mannheim, HRB 250872
www.gfk-geomarketing.com

Responsible for content and press inquiries:
Cornelia Lichtner, Public Relations
Tel. +49 (0)7251 9295270
Fax +49 (0)7251 9295290
c.lichtner@gfk-geomarketing.com

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