Purchasing power density in Europe, 2013

This month's map illustrates Europe's purchasing power density - the purchasing power per square kilometer (source: "GfK Purchasing Power Europe 2013 / 2014").

You can find further details on the purchasing power in Europe in our press release from November 4, 2013.

Download the map in high-resolution TIF format (15 x 21 cm) here (approx. 2.2 MB).

The map may be freely distributed and reproduced if the following attribution is included: “Illustration: GfK”.

GfK is one of the world’s largest research companies, with around 13,000 experts working to discover new insights into the way people live, think and shop, in over 100 markets, every day. GfK is constantly innovating and using the latest technologies and the smartest methodologies to give its clients the clearest understanding of the most important people in the world: their customers. In 2012, GfK’s sales amounted to €1.51 billion. Additional information can be found at www.gfk.com/geomarketing.

Let us know if there’s a particular theme for which you’d like us to prepare a map. Contact us at pr@gfk-geomarketing.com.