GfK GeoMarketing - Growth from Knowledge GfK GeoMarketing GeoMarketing Software RegioGraph Digital maps for more than 240 countries Market data Consultancy
  12/2011 Bruchsal, December 6, 2011  

Contents

GfK study for clothing-related turnover in Germany

USA and Canada: New 2011
digital map editions

Data on potential provides orientation amidst unfamiliar territory

Mapping the place-based component of insurance risks

Free download:
Maps of the year 2011

 

Dear Reader,

While sales divisions are working through the final orders for 2011, management teams are defining strategic initiatives for 2012. The economic prospects for Europe play a central role in these considerations.

While GfK GeoMarketing can't predict the future, we are able to use our comprehensive knowledge of the European market and geomarketing analyses to accurately gauge many trends. Put simply, geomarketing brings greater confidence to place-based decisions, from turnover planning to expansion endeavors.

We are able to offer a wealth of options for bolstering your company's prospects for success in 2012.

Your GfK GeoMarketing team

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GfK GeoMarketing Study for Europe: rising income despite economic uncertainty   GfK study for clothing-related turnover in Germany

GfK GeoMarketing's study "GfK Retail Turnover for Clothing 2011" shows that the clothing-related turnover generated by some retail locations in Germany far exceeds local demand and purchasing power for this particular product line. The study also reveals regional variations in shopping preferences for women's, men's and children's clothing... more

Contact:
Kathrin Acker, Tel. +49 7251 9295210

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   GfK GeoMarketing Catalog
New: GfK Product Catalog
Information on GfK GeoMarketing's entire range of products can now be accessed in our new product catalog, which includes product descriptions, information on availability and prices.
Access the PDF here
.

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GfK Geomarketing: USA and Canada: New 2011 digital map editions   USA and Canada: New 2011 digital map editions

Up-to-date, error-free maps are the most important prerequisites for regional analyses. New enhanced 2011 map editions are now available for North America. These maps of the USA and Canada can be obtained from GfK GeoMarketing in all standard formats and immediately incorporated into the GIS systems ESRI and MapInfo as well as the geomarketing software RegioGraph and Oracle solutions... more

Contact:
Markus Frank, Tel. +49 7251 9295185

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 RegioGraph 2011 video

Formatting and editing maps with RegioGraph 2011
The map content that you create in RegioGraph can be edited and manipulated in many ways. Here you can choose from among a variety of formatting options. Watch this video and see how easy it is to adjust your map in RegioGraph.... more

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Data on potential provides orientation - GfK GeoMarketing   Data on potential provides orientation amidst unfamiliar territory
A reliable basis of planning is a prerequisite for successful expansion and the sustainable operation of branches both domestically and abroad. Regional market data comprises an indispensable basis of planning and analysis for sales and expansion endeavors. It's essential that this data be up-to-date and offer high-quality, gapless coverage...
more

Contact Oliver Giehsel, Tel. +49 7251 9295165

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   Software training courses
Software training courses at your place of business!
GfK GeoMarketing offers two-day software training courses for RegioGraph
in English. These sessions help you utilize the full potential of this powerful application!
Book a place...

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Mapping the place-based component of insurance risks - GfK GeoMarketing   Mapping the place-based component of insurance risks

CRESTA is a non-profit organization founded in 1977 by representatives of the re-insurance branch in order to establish an industry standard for the exchange of place-based information. GfK GeoMarketing has been the official map supplier of the digital maps of the worldwide CRESTA zones since 2001. Interview with Christina Schlenther (Swiss Re)...
more

Contact: Doris Steffen, Tel. +49 7251 9295180

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   Upcoming conferences

Location Intelligence for Enterprise Europe, January 16-17, London
Communicate the value of geospatial information to develop key business partnerships to roll out B2B Location Intelligence. Book an appointment...

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Free download: Maps of the year 2011 - GfK GeoMarketing   Free download: Maps of the year 2011

Every month, GfK GeoMarketing releases a map analysis of current topics and studies. All 2011 maps can now be downloaded as a free e-book. These include an analysis of retail growth and purchasing power in Europe, an overview of Europe-wide fuel prices and the distribution of businesses in Germany. Go to free download...

Kontakt:
Simon Lühr, Tel. +49 7251 9295145

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About us
GfK GeoMarketing GmbH
Werner-von-Siemens-Str. 9, Building 6508, 76646 Bruchsal, Germany
Managing directors: Wolfram Scholz, Dr. Eberhard Stegner
Amtsgericht Mannheim, HRB 250872

www.gfk-geomarketing.com

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