 Europe-wide market potential: GfK Purchasing Power Europe
The newly updated purchasing power data for 41 European countries is a precise guide to potential levels from country to country and region to region. Invaluable for companies with boundary-crossing operations! Our experts give readers of GfK GeoMarketing e-News an exclusive interpretation of the data from several European countries... more
Contact: Sonja Scharf, Telefon +49 (0)7251 9295110
GfK GeoMarketing News 04|2008
The new GfK GeoMarketing News 04|2008 is here!
Topics include: GfK Purchasing Power Europe 2008/2009, GfK Europe Map Edition 2008/2009, media planning with RegioGraph, Russia’s retail situation, RegioGraph 10 competition... more
 Europe-wide planning basis: GfK Europe Map Edition 2008/2009
Up-to-date digital maps are the most important component for successful geomarketing. This autumn, GfK GeoMarketing is offering updates for 42 European countries, provided in all standard digital map formats. The GfK Europe Map Edition contains more than 1,000 maps with coverage of all available European postcodes and municipalities, including numerous topographic maps... more
Contact: Nicole Lahr, Telefon +49 (0)7251 9295160
Tutorial
Import your data directly from Microsoft Office 2007
The new RegioGraph/DISTRICT 2008 update enables users to import their project worksheets, create presentations and edit regional sales and service networks from directly within the MS Office Suite applications via an integrated menu... more
 Using the new version yet? Update to RegioGraph/DISTRICT 10
Are you using an outdated version of RegioGraph or DISTRICT? Take this opportunity to update your software to the latest version. Updating to version 10 (status: 2008) will give you access to many new features: new analytic tools and software wizards; the ability to access the software from directly within Word, Excel and PowerPoint 2007; GfK Purchasing Power 2008; 2008 updates for all included digital maps... more
Contact: Corinna Fleckenstein, Telefon +49 (0)7251 9295155
Special offer!
RegioGraph 10 now bundled with our special B2B market dataset
Interested in analyzing your market(s) and discovering areas of untapped potential? Order your full-version of RegioGraph 10 together with the B2B dataset, GfK Profile and Distribution of Businesses... more (October e-News)
 Your turnover potential: GfK Retail Purchasing Power 2008
GfK Purchasing Power for Retail Product Lines 2008 provides data on the existing market potential for 64 food and non-food product lines. Thanks to newly available data and other enhancements, the 2008 dataset now includes information on seven additional product lines. The new purchasing power data is available immediately, with coverage of all German postcodes, municipalities and 2.5 million street segments... more
Contact: Alexandra Deutsch, Telefon +49 (0)7251 9295170
Software training courses
Software training courses - offered at your place of business!
GfK GeoMarketing offers two-day software training courses for RegioGraph and DISTRICT in English. These sessions help you utilize the full potential of these powerful applications!
Book a place...
 Free map download: GfK Purchasing Power Europe 2008/2009
How high is the purchasing power in Europe’s GfK regions? This month’s exclusive download illustrates the Europe-wide distribution of consumer potential. Digital maps from the new GfK Europe Map Edition serve as the cartographic basis for this free map, which was created using RegioGraph.
Download the overview map here (~ 0.7 MB)!
Contact: Sonja Scharf, Telefon +49 (0)7251 9295110
Trade fairs
Trade fairs and conventions in November
- MAPIC, Cannes – Nov. 19-21
- Discussion panel on the Nuremberg metropolitan region, Nuremberg - Nov. 25
Book an appointment...
For questions related to GfK GeoMarketing e-News, please contact:
Cornelia Lichtner
Marketing
GfK GeoMarketing GmbH
c.lichtner@gfk-geomarketing.com
Management Board: Olaf Petersen, Wolfram Scholz, Dr. Eberhard Stegner
Amtsgericht Mannheim, HRB 250872
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