 Geomarketing applied: Sales territory planning
The external sales force is the most expensive contingency of a sales division: Each customer visit costs a company an average of between 120 and 800 euros. By regularly performing sales territory optimizations, businesses can ensure that nothing goes to waste, particularly with regard to sales force assignments... more
Contact: Sonja Scharf, Tel. +49 (0)7251 9295110
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RegioGraph video tutorial |
Adjust layer properties
Access the layer properties to take advantage of numerous useful functions. Our RegioGraph video tutorial shows you several possibilities... more
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 GfK Company Distributions: Identify new opportunities
RegioGraph users are familiar with the following scenario: Shortly after customer data has been imported and analyzed, new questions arise, such as, "What is the potential in each sales territory?"; "What is the market penetration in these areas?"; "Do the sales territories have comparable levels of potential?"... more
Contact: Alexandra Deutsch, Tel. +49 (0)7251 9295170
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Asia Map Edition |
New digital maps for many Asian countries
Singapore, Japan, Malaysia and Thailand are just a handful of the Asian countries for which we are offering recently updated postcode, administrative and topographic maps that reflect the 2008 status... more
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 New: Digital maps for Russia
Are you active in Eastern Europe or Asia? If so, our recently released and updated digital maps for Russia comprise a reliable and objective basis for your market and expansion planning!
New with this release: a map of the country’s two-digit postcodes... more
Contact: Nicole Lahr, Tel. +49 (0)7251 9295160
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Trade fairs |
Trade fairs and conventions with GfK GeoMarketing in March
- CeBIT, Hannover - 03.03-08.03 - hall 4, stand A26
Book an appointment...
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 GfK Purchasing Power: Now available for the USA and Canada
We are proud to offer the first-ever release of comprehensive and gapless purchasing power figures for the USA and Canada! This valuable dataset allows you to determine your regional turnover potential in North America and is an indispensible foundation for business decisions relating to location planning and assessment, sales force allocation and marketing... more
Contact: Alexandra Deutsch, Tel. +49 (0)7251 9295170
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Software training courses |
Software training courses at your place of business! GfK GeoMarketing offers two-day software training courses for RegioGraph and DISTRICT in English. These sessions help you utilize the full potential of these powerful applications!
Book a place...
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 Free map download: Purchasing Power Canada
This month's exclusive map download illustrates the distribution of purchasing power in Canada. The map reveals that citizens living in Toronto, Montreal and Calgary tend to have more disposable annual income than the national average. These higher-earning areas are shaded pink and purple on the map.
Download the overview map here (~ 0.7 MB)!
Contact: Alexandra Deutsch, Tel. +49 (0)7251 9295170
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GfK Map Webshop |
Eye-catching addition to your office: Large-format GfK wall maps Would you like to hang one of our eye-catching maps at your place of work? If so, visit the GfK Map Webshop online, where you can order attractive and expertly prepared wall maps of many European countries, including a Europe-wide purchasing power map... more
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For questions related to GfK GeoMarketing e-News, please contact:
Cornelia Lichtner
Marketing
GfK GeoMarketing GmbH
c.lichtner@gfk-geomarketing.com
Management Board: Olaf Petersen, Wolfram Scholz, Dr. Eberhard Stegner
Amtsgericht Mannheim, HRB 250872
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