GfK GeoMarketing
Press release archive -- 2007
December 18, 2007
Germans will have 700 euros more disposable in-come in 2008
German consumers will have an average of 700 euros more to spend in 2008 than in the current year. With this growth of approximately 3.8%, purchasing power is growing faster than inflation. South Germany, in particular, and the areas around major towns and cities are the most affluent, with the new federal states also continuing to catch up. These are the findings published by GfK GeoMarketing in their current survey of purchasing power in Germany.
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November 14, 2007
Wealth in Central and Eastern Europe on the upswing
In several regions of Central and Eastern Europe, people are wealthier than their western European neighbors. For instance, Budapest’s inhabitants have more money than those of Freienbessingen in the German federal state of Thuringia. In the Baltic capital cities, the residents also have more disposable income than those of Italy’s weakest community. However, in a country comparison, the new EU member states are still lagging behind. These are some of the findings of the "GfK Purchasing Power Europe 2007/2008" study.
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October 8, 2007
New software releases RegioGraph 10 and DISTRICT 10 help companies gain market overview
GfK GeoMarketing’s mapping-software suite sets new standards in geomarketing with an impressive range of powerful tools for better market analysis and territory planning.
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September 13, 2007
GfK GeoMarketing publishes new digital maps for the Czech Republic
With the new edition of the digital maps of the Czech Republic, GfK GeoMarketing wraps up a big cartographic project. All maps have been completely updated and many new maps have been added.
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July 5, 2007
Digital Maps of Germany, Austria and Switzerland updated
GfK GeoMarketing publishes new map editions reflecting last year’s changes in
postcode areas and municipalities.
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April 24, 2007
New GeoMarketing software DISTRICT 10 wins innovation award
DISTRICT 10 has been awarded a price for innovation in the category business intelligence by “Initiative Mittelstand” at this year´s CeBIT IT trade fair. With more than 2,000 copies shipped in the first few weeks, RegioGraph 10 and DISTRICT 10 have had a very good start in the German market. The English versions are due to be published in July.
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April 2, 2007
Berlin has the greatest retail purchasing power in Germany among federal state capitals
GfK GeoMarketing Retail Location Guide for Germany compares German federal state capitals in their function as business locations.
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March 29, 2007
All European Markets in one map set
Unique in scope and quality, the new Europe Map Set offers companies a current and detailed basis for all international activities. The map collection contains the more than 1,500 territorial changes in Europe since last year as well as many enhancements and new additions.
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January 9, 2007
GfK GeoMarketing publishes European Retail Location Guide
The GfK-study on retail conditions in 20 European countries for over 180 cities shows positive trends for Central and Eastern Europe.
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Public relations - Contact info.
Cornelia Lichtner
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Tel. +49 (0)7251 9295270
Fax +49 (0)7251 9295290