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• Available market data
• Market data applications
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• Microgeographic data
• Market data by theme
  • Economic demographics
  • Population by age group
  • Demographic data
  • Roper Consumer Styles
  • Financial services potential
  • Purchasing Power
  • Purchasing power by age group
  • Retail purchasing power
  • Purchasing power for retail product lines
  • Purchasing power - Europe
  • POS turnover for the retail trade
  • Retail centrality
  • Commuter flows
  • Location classifications
  • Office supplies potential
  • Company profiles
  • Company distributions
• Market data by country
• Market data samples
• Order market data

What is GfK Purchasing Power?

GfK Purchasing Power is the acknowledged benchmark for assessing consumer potential across 41 European countries. The dataset reveals the locations of the areas in Europe with the highest purchasing power levels.

How can GfK Purchasing Power Europe help me?

GfK Purchasing Power Europe is an important indicator for the economic health of a given region. Consequently, this dataset is an indispensible foundation for business decisions relating to location planning and assessment, sales force allocation and marketing.

GfK Purchasing Power is available for the following countries:

Order GfK Purchasing Power Europe for specific European countries or all of Europe!

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