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Location classifications

What is GfK Location Classifications?

GfK Location Classifications provides a Germany-wide evaluation of existing and potential locations with regard to their relative population density. This is useful in determining whether a particular site is located within an urban or rural setting.

How can I use GfK Location Classifications?

Location Classifications makes it possible to quickly and easily estimate the (trans)regional significance and functional scope of a given municipality. The dataset is therefore a valuable decision-making tool when planning locations and expansion endeavors.

GfK Location Classifications is available for the following countries:


















Alexandra Deutsch - GfK GeoMarketingAlexandra Deutsch
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