GfK GeoMarketing offers a very large selection of geodata-enhanced digital maps, including the world's largest selection of digital postcode and administrative maps. We offer maps for more than 240 countries worldwide, all of which contain up-to-date geodata and are ready for immediate use in geomarketing software applications, geographic information systems (GIS), internet and intranet applications, data warehouses and CRM systems. GfK GeoMarketing also offers numerous branch-specific maps, such as Xponent structures for the German pharmaceutical industry and press distribution areas for the German media sector.
GfK GeoMarketing's digital maps are available in numerous data formats, including *.shp or *.gdb (ESRI file), *.tab/*.mid/*.mif (MapInfo file) as well as *.lay (RegioGraph file). Map sets are frequently updated and enhanced with greater detail and new geodata. For example, the Europe Edition is updated annually and provides high-resolution, overlap-free, gapless coverage of Europe.
All of GfK GeoMarketing's market data sets can be easily imported into these maps.
Each country or continent-edition contains numerous maps. Editions consist of so-called "layers," each of which depicts a specific thematic attribution - e.g., administrative boundaries, postcode boundaries, topographic features, cities, lakes, road networks, etc. Users combine these layers to produce the map that is best suited for their purposes.
Alexandra Deutsch
+49 (0)7251 9295170
E-mail
Nicole Lahr
+49 (0)7251 9295160
E-mail
Sonja Scharf
+49 (0)7251 9295110
E-mail
GfK GeoMarketing is an official ESRI partner.
