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Worldwide postcode maps for business mapping

GfK GeoMarketing offers a large array of geodata-enhanced digital maps, including the world's largest selection of digital postcode and administrative maps. We provide up-to-date maps for more than 240 countries worldwide, all of which are ready for immediate use in geomarketing software applications, geographic information systems (GIS), internet and intranet applications, data warehouses and CRM software. GfK GeoMarketing also offers numerous branch-specific maps, such as Xponent structures for the German pharmaceutical industry and press distribution areas for the German media sector.

Gapless, ultra-precise maps in many data formats 

GfK GeoMarketing's digital maps are available in numerous data formats, including *.shp or *.gdb (ESRI), *.tab/*.mid/*.mif (MapInfo) and *.lay (RegioGraph). Map sets are frequently updated and enhanced with greater detail and new geodata. For example, the Europe Edition is updated annually and provides high-resolution, gapless and overlap-free coverage of the entire continent.

All of GfK GeoMarketing's market datasets are easily imported into these maps.

Generously outfitted map sets

Each country or continent edition contains numerous maps. Editions consist of so-called "layers," each of which depicts a specific cartographic element - e.g., administrative boundaries, postcode boundaries, topographic features, cities, lakes, road networks, etc. Users combine these layers to produce the map that best suits their purposes.

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