GfK GeoMarketing
Overview of consultancy components
- Preparation of data on your customer base
- Visualization and analysis of your customer data
- Visualization of existing sales or service structure
- Evaluation of the current state of your regional structure
- Determination of regional market share
- Optimization of sales and service regions
- Design of new regional structures
- Implementation of regional reforms
- Reduction or expansion of the external sales force
- Merging of multiple external sales force lines
- Determination of alternative regional structures
- Defining and preparation of economic or socio-economic data
- Production of comprehensive documentation, maps and reports for every external sales force member