GfK GeoMarketing
Retail concepts
Subsidies for urban development, changes in retail practices, competition for advertising space, ensuring a good fit between commercial structures and nearby residential communities - these are just a handful of the challenges that confront public bodies and organizations on a daily basis.
We're in the business of ensuring sustainable city development
Our experts have been providing clients with highly detailed assessments and practice-oriented recommendations for sustainable urban development for decades.
Our studies provide a wealth of information and recommendations on city center concepts, including integrated city development concepts, retail- and convenience store-oriented concepts, giving you an objective and reliable foundation for making more informed business decisions.
Proceed with the knowledge that your plans are legally sound
We give you peace of mind regarding the economic and structural repercussions of your planned project thanks to our compatibility studies, which thoroughly examine whether large-scale retail projects comply with existing building codes and regulations. This gives you a high-quality assessment of the legal soundness of your retail venture. Our assessments are considered authoritative by public bodies, building approval personnel and the courts.
Our experience shows that city center concepts constitute an invaluable component of successful city development not just for large cities but also for mid- to small-sized cities and municipalities.