GfK GeoMarketing > Consultancy > Real estate consulting > Features

Features of our consultancy services

  • Experience: GfK GeoMarketing's Real Estate Consulting branch has extensive experience, gained over the course of performing 10,000 appraisals. Further distinguishing our company from its competitors is the fact that our research is carried out on-site. We view every study as fully unique and place great emphasis on evaluating the issues concerned from every possible angle - including, of course, a thorough physical examination of the site. 
  • Global perspective: Although Germany is our home market, we have been active throughout Europe since the mid-90s. As a result, we have first-hand experience of more than 340 locations in Europe. We also draw on the vast resources of the global GfK network, including worldwide market data and related expertise.
  • Quality: Our team - consisting of economists, geographers, city planners, sociologists and social economists - possesses interdisciplinary knowledge and expertise, allowing us to competently engage with all aspects of location research. We've also developed and perfected a unique methodology over the years. Finally, our appraisals are guaranteed to be legally sound.
  • Neutrality: We pride ourselves on our independence and neutrality: Every appraisal is fully objective and uninfluenced by any outside interests. Consequently, our energies are channelled into ensuring the long-term success of our clients' projects. This quality has not gone unrecognized - we have many clients who use our services year after year in acknowledgement of our ethics and expertise.
  • Trust and high regard: GfK GeoMarketing's reputation enjoys high regard among the experts - we regularly receive high praise from the "Real Estate Advice" section of the Real Estate Magazine (Immobilien Zeitung), German Academy for City and Regional Planning (Deutsche Akademie für Städtebau und Landesplanung) and various business- and retail-related professional bodies. The widely acknowledged quality and competency of our appraisals and reports lend them added weight - something that works to our clients' advantage.