GfK GeoMarketing is a highly experienced and accomplished provider of support for retailers when it comes to place-related issues. By taking advantage of our wealth of market data, businesses can make more informed decisions when entering a new regional or national market.
Our location analyses take numerous factors into account, from the truism "location, location, location" to conditions related to regional competitors and the corresponding effect on the potential of a planned real estate object or venture. After assessing our findings, we generate a report outlining estimated turnover. Our branch network analysis optimizes a given sales/service network according to the number and geographic distribution of branches within a given city, region or country.
Our appraisals also provide legally sound guidelines for ensuring a sustainable project with regard to existing planning and building regulations.